Die-cut stickers and storefront decals for East Hampton North

A shopkeeper with one front window and one glass door is usually after three small things at once: hours a person can read from the sidewalk, a logo that says whose shop this is, and a tidy little mark by the handle for the push side. Those three pieces almost never arrive together. They go up as printed paper, curl at the corner, get replaced, get taped up again. Ordering them as die-cut stickers settles the question once, in the shape of your own artwork instead of a rectangle somebody else chose.

That is most of what reaches us from East Hampton North. Storefront glass, a counter, a door, and an owner who already has a logo on a phone or a business card and wants it cut to its own outline rather than boxed inside a square.

Why the name you write on the order matters here

The nearest place we also cover is East Hampton, and it is 0.9 miles away. That is an unusually tight gap. The other places on our list sit further out: Springs is 3.7 miles, Northwest Harbor 3.9, Noyack 9.2, and Shelter Island 10.7, all far enough that nobody mixes them up. The pair separated by 0.9 miles is the one worth a second of care.

So we route on the street address, not on the place name. Write it exactly the way your mail already arrives, building number first, suite or unit if you have one. There is no ZIP code on file for this place, which sounds like a gap and is not one. The street address is complete by itself, and it is what the shipping label is built from.

What a square inch costs

Die-cut stickers are priced per square inch, and the rate per square inch falls as the count goes up. It is 35 cents from 1 to 24 pieces, 30 cents from 25 to 49, 28 cents from 50 to 99, 26 cents from 100 to 249, 24 cents from 250 to 499, and 22 cents at 500.

Here is the arithmetic on a real size. Take a 1.5 by 1.5 inch sticker. That is 2.25 square inches. At 200 pieces you are inside the 26 cent band, so each sticker is $0.58 and 200 come to $117.00. Move the same order up to 250 pieces and the band changes to 24 cents: the identical sticker is $0.54 each, and 250 are $135.00. You spent $18.00 more and walked away with 50 extra stickers.

That is the shape of the whole table. Crossing into the next band is frequently worth more than shaving the count down, so if you are sitting just under 250, or just under 100, look at the number above you before you settle.

The smallest order we will take

An order qualifies at 10 or more pieces, or at $10 of merchandise, whichever one it reaches first. Those are two doors into the same room, not a price floor. A shop that wants four large door decals and nothing else will usually clear the $10 line on size alone, even though four is nowhere near ten pieces. A shop that wants twenty small counter stickers clears it on count instead. Either way you are through.

Artwork, and what the cut actually follows

A die cut follows the outline you hand it. If the logo is a circle you get a circle. If it is a fish with a tail, you get the tail. What we need is an edge we can trace, which in practice means clean boundaries and enough separation between the artwork and whatever sits behind it. Hand drawn work is welcome. A phone photograph of a sign painted years ago is often enough to work from, and we will say plainly if an outline wants redrawing.

Lettering on glass deserves a second thought. Small letters with thin strokes become slivers of material, and slivers are awkward to weed and awkward to line up on a window. If your opening hours are going on the door, a slightly heavier letterform gives the cutter something to hold and gives you something you can position straight.

Four people this tends to land with

The owner who has just signed a lease. You have an empty window and a name nobody recognizes yet. A logo decal and a set of hours makes the place look open on purpose rather than accidentally.

The owner who has traded for years without a cut logo. Everything has been printed paper in a plastic sleeve. Moving to a cut shape means dropping the background entirely, so the glass does the work and only the mark shows.

The shop with more than one entrance. A side door, a back door, a gate. You want the same mark at all of them, which pushes your count up, which usually pushes you into a friendlier rate per square inch than you expected.

The owner who sells over a counter and also packs boxes. The artwork that goes on the door can be ordered small enough to seal a bag or sit on a receipt. Both sizes together is one count, not two.

Where the shop sits relative to you

East Hampton North is 64.1 miles east of us, measured as a straight line rather than any route you would actually take. Everything we sell is printed and cut at 205 East Main Street in Huntington, and it ships anywhere in the United States. Free local pickup exists if you are ever over this way, though at that distance most orders go in a box.

Questions shopkeepers ask us

Can you tell an East Hampton North order apart from one going to the neighboring East Hampton?

Yes, because we do not sort by place name at all. We build the label from the street address you type in, so the 0.9 miles between those two never comes into it. Just put the building number and any suite on the line.

There is no ZIP code shown for East Hampton North. Does that break the order?

No. We have none on file and we would rather you did not guess at one. Your street address is enough on its own, and the order is addressed from exactly what you enter.

I priced 200 window decals for my East Hampton North storefront. Is 250 genuinely cheaper per piece?

Per piece, yes. At 1.5 by 1.5 inches, 200 pieces is $0.58 each and $117.00 altogether. At 250 the rate per square inch falls from 26 cents to 24, so each one is $0.54 and the order is $135.00. You add $18.00 and gain 50 spares for the back room.

Can a small East Hampton North shop order just three door decals?

It can, as long as those three add up to $10 of merchandise, which door sized pieces normally do on square inches alone. The minimum is ten pieces or $10, whichever you reach first, so three large decals qualify while three tiny ones might not.

I also have a second storefront in Springs. Can one East Hampton North order cover both shops?

One order goes to one address. If both shops use the same artwork, order the combined quantity to a single street address, which often drops you into a better rate band anyway, and divide the box yourself. If the two need to arrive separately, place them as two orders.